Green Roua - Copy & Content

Green Roua is a marketing, consultancy and human resources development company from Timisoara, Romania.

The company decided to change the website interface, to develop the information it offers, and the entire online presence, and I had a significant contribution to this change.

Green Roua is the most complex project I worked on, the texts from the company's website being almost entirely written by me.

More exactly, the text from About us, the text from Services - Marketing & Advertising, Services - Graphic & Web Design, Services - Event Organization, Services - Training & Workshop, Services - Team Building, the Other services and the describing text from all the services provided by the company, the texts from the Work section (about 30 projects descriptions and image selection), and regular professional articles posts to Blog section from the website and to social platforms. I also contributed to writing the trainings pages (introduction, image selection, benefits when needed etc), except for, of course, the training program details.

The website texts were initially written in Romanian language, and then translated into English by me as well.

I also created a company presentation in PPT - text, image selection and even design.

Further more, I managed the social media part, through creating a LinkedIn profile first, and regular posts with professional articles on Facebook and LinkedIn, which drove a huge increase of website visits (an increase of the unique visitors of 230%, and a decrease of bounce rate of 35%).

The site has a very good organic position on Google, being between the first results on many important keywords related to the marketing field, the most important being the first position for "marketing timisoara". I not only created the texts for the website, but also managed the Search Engine Optimization on page, being at the same time aware of the most efficient SEO plugin for Wordpress.

Website address is www.greenroua.com